The shopping center Lyngby Storcenter searched for a cooperation with an endorser able to create added value to their location with a focus on adding traffic to the center. The chosen target group was based on the quality conscious customers who appreciate a nice selection of good groceries, cooking and food inspiration.
Jesper Vollmer with his many years as a professional chef, his great communication skills and his 74 k followers who are into the chosen subjects was an obvious choice.
He visited the shopping center with the purpose of creating stories with reviews of the recognized Italian restaurant Pasta & Parma plus shopping of kitchen tools for later action in the kitchen.
Endorser: Jesper Vollmer